Vietnamese brands up in quantity and quality

14:26 | 03/09/2019 Trade

(VEN) - Forbes Vietnam recently announced Vietnam’s 50 top listed companies for 2019. The firms accounted for 63 percent of total market capitalization on the Ho Chi Minh and Hanoi stock exchanges in mid-May. The companies recorded a combined total post-tax profit of nearly VND127.53 trillion (US$5.45 billion), a year-on-year increase of 19.2 percent.

vietnamese brands up in quantity and quality

Vinamilk has become the biggest Vietnamese enterprise in terms of brand value

This is the fourth consecutive year Vinamilk took the lead with a brand value of US$2.23 billion, followed by Viettel with US$2.16 billion, up US$0.77 billion from US$1.39 billion in 2018.

The other top 10 businesses included Sabeco (US$486 million), Vinhomes (US$411 million), MobiFone (US$393 million), Masan Consumer (US$305 million), and Vinaphone (US$301 million), Vietcombank (US$246.5 million), FPT (US$215.2 million), and Vincom Retail (US$155.6 million). Another 20 Vietnamese brands have a value of more than US$100 million each.

For the first time, Hoa Phat rose to the top five listed companies in term of profit. Newly listed bank Techcombank ranked second in post-tax profit and sixth in the stock market.

Many companies on the list operate in the real estate-construction, logistics, financial services, retail and building materials sectors.

Thirty of the 50 listed firms are production enterprises, including 10 in food and beverage industries, four in the construction materials sector and four in the consumer goods industry. The leading firms also included big names in the fields of technology, telecommunications, automobiles and spare parts, and real estate services, such as Thaco, Novaland, Da Nang Rubber, Hoa Phat, and VNG.

Economists assessed the increasing presence of manufacturing and technology representatives among the leading firms indicates that the economy is heading the right way in the context of the Fourth Industrial Revolution or Industry 4.0.

Forbes Vietnam applies company ranking methods from Forbes (an American business magazine), taking into consideration the characteristics of the listed businesses. The assessment is based on financial statements audited over five consecutive years from 2014 to 2018 and firms’ mid-May market capitalization figures.

Economist Dr. Nguyen Minh Phong:

Brands create sustainable benefits for businesses. The value of a brand is great, but difficult to measure and easily

lost. Therefore, firms must protect their brands throughout their lifetime.

Duy Minh