Program launched to help consumers identify Vietnamese goods

16:38 | 04/10/2017 Society

The Ministry of Industry and Trade (MoIT) launched a programme in Hanoi on October 3rd to raise public awareness, and increase the consumption of Vietnamese goods.

At the launch ceremony for the program

This is the third consecutive year that the MoIT has organized the event, in response to the project adopted by the Politburo on encouraging Vietnamese people to prioritise Vietnamese goods.

Addressing the ceremony, MoIT Deputy Minister Do Thang Hai said that, following eight years of implementation, the project on encouraging Vietnamese people to prioritise Vietnamese goods has fundamentally changed the awareness of consumers on the production and business capacity of Vietnamese enterprises and domestically made products have won over consumers.

Hai noted that the MoIT will continue to focus on communications work in order to raise public awareness of products made in Vietnam, in addition to encouraging domestic enterprises to enhance the competitiveness of their products.

Alongside trade promotion activities, the MoIT will also assist domestic enterprises in bringing Vietnamese goods to rural areas and industrial zones, as well as entering modern distribution channels.

Within the framework of the program, a game show entitled 'Students identify Vietnamese goods' was held on the same day with the participation of students from five universities.

Other provinces and cities across the country, including Ho Chi Minh City, Hai Phong, Bac Ninh and others also held activities to support the program.