Monsoon Music Festival: Cultural exchange opportunity for Vietnam

11:39 | 05/12/2016 Society

(VEN) - The 2016 Monsoon Music Festival, Vietnam’s biggest music event ended its third edition. The sweet echoes of music and attractive performances of singers made fantastic nights to the audience. Through the event, Vietnam had a new attractive music festival to show off to the world.

The 2016 Monsoon Music Festival was organized in Hanoi’s Imperial Citadel of Thang Long, featuring celebrated artists from Vietnam and foreign countries such as the UK, South Africa, France, Denmark, Germany, the Republic of Korea and Japan.

In addition to a unique opportunity to meet members of the German rock band Scorpions, who were special guests of the 2016 Monsoon Music Festival, the presence of Vietnamese singers such as Tung Duong and My Linh gave the audience a real music festival.

The festival attracted around 25,000 audiences in three nights. Although the number of people was huge, there was no jostling scene, especially no traffic jam on Hoang Dieu Street. Thanks to the organization of the 2016 Monsoon Music Festival in the Imperial Citadel of Thang Long, the audience could enjoy the music in an outdoor spacious space. In particular, thousands of square meters in front of Doan Mon Gate of the Imperial Citadel of Thang Long were clean with no rubbish after the three-day festival. In addition, the festival started a media campaign with the aim of changing people’s attitude and behavior toward the traffic law.

According to the audience, the event is considered Vietnam’s standard music festival. The Monsoon Music Festival is making a new habit for the audience to enjoy good music as well as creating a new public class, who are willing to spend money to enjoy music in an outdoor space. More importantly, the Monsoon Music Festival will contribute to improving the aesthetics of music for the young in the years to come.

The organization of the Monsoon Music Festival has shown a new path in enjoying music in Vietnam. The festival can bring international singers to Vietnam in a relatively easy way with acceptable funding, instead of pure commercial shows. This is also an opportunity to let international friends know more about Vietnam. If organizers make the most of opportunities and promote the achieved results, Vietnam will become an attractive destination of many famous singers and bands in the world.

Thanh Tam