Lauching the 6th edition of campaign Taiwan Excellence in Vietnam

17:17 | 11/06/2015 Trade

(VEN) - Following its 5 successful years in Vietnam, Taiwan Excellence 2015 brings to Vietnamese consumers the products honored in Taiwan Excellence award 2015 from 69 brands spanning across different fields, ranging from ICT, home appliances, health care & fitness, and transportation.

Lauching the 6th edition of campaign Taiwan Excellence in Vietnam

June 11st  2015, Taiwan Excellence – the international campaign organized by the Bureau of Foreign Trade (BOFT) and implemented by the Taiwan External Trade Development Council (TAITRA) with the aim of introducing and promoting Taiwanese leading products in developing markets – officially announced its 6th launch  in Vietnam.

Taiwan Excellence 2015 brings 69 brands as chief representatives of Taiwanese innovation and creativity to Vietnam, which shows an 1.5 time increase in the quantity of participating brands compared to 2014 with 45 brands.

Technology, a globally well-known strength of Taiwan, witnesses the attendance of famous brands providing a wide range of products from laptops, computers, mobile phone, storage devices, online communication devices to computer parts. Several of the most remarkable names are the two giants Acer and Asus, both of which are among the largest laptop producers in the world; D-Link which owns a worldwide substantial market share of WLAN devices for business; Optoma, which provides DLP projectors, smart mini and 3D ones; BXB specializing in professional products exclusively used for conferences of Plustek, winning the creativity award thanks to its various high-quality scanners...Other prestigious institutions in technology continue to engage in the campaign this year include BenQ, DrayTek, Silicon Power, Transcend, Apacer and Edimax.

Besides technology products, Taiwan is determining its position in the field of smart and convenient home devices. Caesar, ALYA, Cashido and Chanson Water provides plenty of sophisticated options for products in bathrooms and toilets.

Additionally, Taiwan Excellence also introduces its most modern healthcare instruments such as Microlife Automatic Blood Pressure Monitor equipped with the latest Afib technology to monitor atrial fibrillation and prevent breakdown;  the portable Bionime Blood Glucose Monitoring System GM300 certified with international standards which provides concise results after only 8 sec, Miacare Ace Patch or the modern Johnson Horizon Elite T3000 Treadmill can connect to TV, v.v.

In the field of transportation means, this year, the two reputable bicycle brands Strida and TERN continue to showcase their latest products, which possess strong, smart designs and high-quality functions fulfilling sports or moving purposes. Noticeably, the premium automotive brand Luxgen also joins the campaign 2015 with their brand new Luxgen U6 Turbo.

The beautiful singer – Actor Minh Hang is proudly selected to be the new celebrity endorser of Taiwan Excellence 2015 in Vietnam. “Her dynamism and full energy makes her the best representative of Taiwan” Mr. Huang Chih-Peng, Representative of Taipei Economic & Cultural Office in Hanoi said.

One of the most exciting events to watch for is Taiwan Excellence Home & Leisure Experiencing Zone, 2015 will be held at Hanoi from 12th to 14th June in Royal City, 72A Nguyen Trai and next in Ho Chi Minh City from 11st to 13rd September in Crescent Mall, Phu My Hung. The experiencing zone Taiwan Excellence will welcome visitors to attend the impressive introduction and interactive sessions to explore the latest technology products from as well as the Big Lucky Draw, various games, performances and interaction with celebrities.

Phan Anh