Higher quality for Vietnamese goods delivered to rural areas

15:38 | 15/12/2018 Economy- Society

(VEN) - After inspecting production, distribution and consumption of Vietnamese goods in Ba Ria-Vung Tau Province, the Vietnam Fatherland Front Central Committee (VFFCC) is calling for quality improvement of Vietnamese goods brought to rural areas.

higher quality for vietnamese goods delivered to rural areas
VFFCC Chairman Tran Thanh Man (left) and Deputy Minister of Industry and Trade Do Thang Hai (middle) visit Lotte Mart Vung Tau

Promoting branding

Bui Thanh Nghia, chairman of the VFFCC in Ba Ria-Vung Tau Province, said that under the direction of the party committees at all levels, the Buy Vietnamese Goods campaign has created positive change in consumer behavior. In addition, more and more businesses are interested in branding their products and bringing Vietnamese goods to rural areas.

In response to a program for bringing Vietnamese goods to rural areas launched in 2017, 24 market days have been held in Ba Ria-Vung Tau Province with the participation of 333 businesses, yielding revenues of more than VND18 billion. In particular, the province has brought Vietnamese goods to Con Dao Island five times. During the Ba Ria-Vung Tau Sea Festival 2018, the province organized a trade fair and exhibition that included 1,255 booths from 546 units of 11 provinces and cities across the country. More than 90 percent of the goods displayed at the fair were made in Vietnam, attracting the interest of over 50,000 visitors each day.

VFFCC Chairman Tran Thanh Man said Ba Ria-Vung Tau Province’s Buy Vietnamese Goods Campaign Steering Committee should continue to coordinate with other departments and agencies to develop support policies for production, promote links among local producers, improve the quality and competitiveness of goods and services, and implement commitments on protecting the interests of consumers.

Preventing counterfeit goods

Deputy Minister of Industry and Trade Do Thang Hai said that thanks to free trade agreements to which Vietnam is a signatory, smuggling will decline as tax rates drop to zero percent. However, counterfeit goods will remain a painful problem.

Do Thang Hai also said the Steering Committee of Ba Ria-Vung Tau’s Buy Vietnamese Goods Campaign should focus on disseminating information to help consumers detect counterfeit goods and poor quality products. He also suggested promoting the goods of local producers and regularly delivering Vietnamese goods to rural and remote areas to serve people’s needs.

Tran Thanh Man said inspection and control of goods prices must be strengthened, counterfeit goods and poor quality products must be curtailed and violators strictly punished.

According to Deputy Minister of Industry and Trade Do Thang Hai, improving the efficiency of joint programs and

trade promotion activities, and developing local products to engage the interest of consumers are necessary in order

for Vietnamese businesses to win consumer trust.

Hoang Ty