10:06 | 25/05/2017 Society
(VEN) - Accounting for 60 percent of all foreign visitors to Vietnam and 45 percent of the country’s tourism revenue, Ho Chi Minh City (HCMC) has the potential to become one of the biggest tourist centers in Vietnam. Tourism currently makes a five percent contribution to the city’s gross domestic product (GDP).
Many cultural performances and other tourism promotion programs are regularly held in Ho Chi Minh City
Stimulating tourism promotion
The Ho Chi Minh City Department of Tourism has signed tourism development cooperation agreements with 48 provinces and cities nationwide, focusing mainly on cooperation in management experience exchange, tourism promotion, investment attraction, tourist offering development, and tourism-related training development.
The city’s tourism sector is working with many travel businesses to introduce new tourist offerings. A notable activity is the program signed by the Ho Chi Minh City Tourism Association, the Hanoi Railway Transport Joint-Stock Company, Vietnam Airlines Corporation and the Hanoi Tourism Association to attract more domestic and foreign visitors to the city.
Over the past several years, many cultural, tourism and art performance programs have been held regularly in the city, the notable ones of which include the International Travel Expo Ho Chi Minh City, Ho Chi Minh City Tourism Festival, and Southern Food Festival.
According to Nguyen Thi Khanh, deputy chairwoman of the Ho Chi Minh City Tourism Association, the cooperation program between the city and provinces has discovered special tourist offerings of specific localities and therefore helped travel companies offer new tourist offerings. The program has contributed to improving the image of the railway industry in the eyes of visitors.
Increasing domestic visitors
The Ho Chi Minh City Tourism Association has conducted many programs to attract more domestic visitors in accordance with the Vietnam National Administration of Tourism (VNAT)’s domestic tourism promotion campaign. More than 220,791 domestic visitors bought inbound tours through the program in 2016, up 170 percent from 2015. More than 13,039 train tickets were sold through the program.
This year, the association is continuing cooperation with transportation companies to benefit a reduction of up to 70 percent in air ticket prices and up to 25 percent in train ticket prices for inbound package tours.
The city’s tourism sector targets to welcome 5.6 million foreign visitors (eight percent more than 2016) and about 24 million domestic visitors, earning revenue of VND113 trillion (10 percent higher than 2016) in 2017.
To achieve this goal, the city’s tourism sector continues to work with other industries, such as new rural area development and sports, to provide jobs for farmers, hold cultural and food events and international sports events.
In the first quarter of 2017, Ho Chi Minh City attracted 1.5 million foreign visitors, up 15 percent from the same period of
2016, and revenues from both foreign and domestic tourists reached more than VND27.77 trillion, 15.6 percent higher than
the same time in 2016.