16:30 | 17/07/2015 Companies
(VEN) - Hanoi on July 17, Generali Vietnam (“Generali”) and Bac A Joint Stock Commercial Bank (“BAC A BANK”) announced a new bancassurance partnership agreement in a signing ceremony.
Under the agreement, Generali will be offering endowment and universal life products to customers of BAC A BANK, one of the fast growing commercial banks in Vietnam.
Mr. Nguyen Viet Hanh, Deputy Chief Executive Officer of BAC A BANK, remarked: “Our new agreement with Generali, one of the leading insurers in the world, will make the most of the potential and advantages of both partners, enable our customer service teams to deliver prompt and effective services for a wide range of financial solutions, ultimately increasing our competitiveness in the market”.
Mr. Chung Ba Phuong, Chief Executive Officer of Generali Vietnam, added: “This partnership will give us a strategic platform to offer quality products and services to high net worth customers in Vietnam through BAC A BANK’s expansive footprint and strong customer relationships across the country. Today’s announcement is testament of Generali’s ambitions in Asia in general, and Vietnam in particular, to expand our distribution channels and grow our bancassurance capability”.