Ford Vietnam delivers best-ever January performance

21:56 | 18/02/2016 Society

(VEN) - Feb 17, 2016, Ford Vietnam announced its best-ever performance for the month of January with retail sales rising 70 percent year-over-year to 2,585 units.

Ford Vietnam delivers best-ever January performance

The all new Everest

The class-defining Ranger continues to lead the pickup segment as well as one of the best-selling vehicles in the Vietnam with January 2016 sales rocketing 171 percent compared to the same period last year to 1303 units.

The popular compact sports utility EcoSport had another great month when achieves an all-time record monthly sales by increasing 13 percent from the same time last year to 448 units.

Transit reaffirms its segment leader position in the commercial van segment with sales of 583 units, representing a 58 percent increase year-over-year, which demonstrates business owners and operators’ appreciation the durability, versatility and value proposition.

Officially rolled out in December 2015, the new Focus has a positive monthly sales in January 2016 when sold out 110 units, remarkably up 104% compared to the same time last year.

The all-new Everest which sets a new standard in the medium SUV segment and represents the latest addition to Ford’s global lineup in Vietnamese market will be available for sale in the first quarter of 2016.

Positioning for continued growth in Vietnam, Ford consecutively opened two authorized dealers in Thanh Hoa and Nha Trang respectively this month, raising the company's total number of official Ford dealerships and branches to 31 units nationwide.

Besides, Ford Vietnam has officially launched "Ford Assured" program at its 8 dealerships nationwide, including Ha Thanh Ford, Ford Thu Do, Quang Ninh Ford, Danang Ford, Saigon Ford, Western Ford, Binh Duong Ford and Can Tho Ford. This is one of the company's efforts to bring customers more chances to own Ford vehicles and added values. The program helps improve resale value of Ford vehicles and the competitiveness of Ford brand in Vietnam.