Hanoi Gift Show

A unique opportunity for craft villages

10:23 | 01/09/2017 Industry

(VEN) - The Hanoi Gift Show is held in October annually to assist craft villages in introducing their products and connecting with markets. It was first held six years ago and has become a major event of its kind in Asia. The 2017 show will take place in the capital from October 17-20.

a unique opportunity for craft villages
The annual Hanoi Gift Show has gained growing business trust

Attracting importers

Le Hong Thang, director of the Hanoi Department of Industry and Trade, said organizers expect to put up 650-700 standard booths and some special exhibition areas. They hope to attract 250 producers from more than 30 provinces and cities nationwide and representatives from 8-10 foreign countries. The displays will include ceramics, lacquer ware, bamboo and rattan products, textiles, silk, fine art wood, copper products, mechanical products, and gift items.

The department has asked the city’s Industry Promotion Center to work with other organizations to promote the show. The center posted information about the show on www.hanoigiftshow.com in English, French, Japanese and Vietnamese in May 2017. It also sent information to foreign importers through domestic and international trade fairs, including the Singapore Expo, Lifestyle Vietnam, Tokyo Gift Show, and Tendence - Germany, among others.

Thang said the Hanoi Gift Show 2017 will be an opportunity for craft village producers to meet and trade with foreign importers and domestic clients, and therefore is expected to increase Hanoi’s 2017 fine art and handicraft export value by 4-6 percent compared to 2016. The show is expected to attract 12,000 visitors, including about 650-700 importers from 25-40 countries and territories, who are expected to sign import contracts worth US$4-5 million.

More and better

A Hanoi Department of Industry and Trade representative said the show has gained growing business trust, with its scale and number of enterprise participants expanding yearly. The number of importers, including those signing contracts or memorandums of understanding, has increased 10 percent annually. Import/export contracts totaling US$15 million in value have been signed through the shows.

The quality of enterprises participating in the show has also improved, with the percentage of strong and potential enterprises growing from 50 percent plus to more than 90 percent. Many of them have annual export revenues of US$1.5-5 million.There are more than 2,000 craft villages throughout Vietnam, where fine art and handicraft articles are produced. The Hanoi Gift Show is one of the efforts by city leaders to promote the sustainable development of craft village business.

Thanh Ha