A taste of Italian delights served at FoodExpo 2018

10:26 | 16/11/2018 Trade

(VEN) - Following the success of the opening of national pavilions at international trade fairs, the Italian Trade Agency (ITA) organized the Italian Pavilions at FoodExpo 2018 at Saigon Exhibition and Convention Center (SECC).

This is the third time that Vietnam FoodExpo welcomes the participation of Italian businesses from all parts of Italy in the event to introduce their leading products and brands. They are COOPERATIVA PRODUTTORI SUINI PROSUS S.C.A. that specializes in processing and supplying pork products; DIVELLA F. S.P.A. that is proud of its pasta, tinned and bottled tomatoes, biscuits, pure olive oil, balsamic vinegar, tinned beans, rice, etc.; FITNESS COFFEE GVM that produces and exports coffee, tea and barley; PASTIFICIO F.LLI CELLINO S.R.L. that produces pasta; WORLD OF ITALY SRL that specializes in canned foods like peeled tomatoes, chopped tomatoes, pizza sauce, tomato paste, vegetables, beans, pasta sauces, red and green pesto, olive oil and balsamic vinegar. Particularly, at this event, the Italian Pavilions introduced the “World Week of Italian Cuisine” and the “MACFRUT 2019 – Fruit and Veg Expo” – that will be held by CESENA FIERA SPA at Rimini Expo Centre in Italy from May 5 to 11, 2019.

A highlight of this expo is a networking activity space named “Lounge Italia” equipped with a special cooking area. Here, Italian companies introduced different methods for cooking delicious dishes based on traditional Italian recipes from their own products and ingredients.

In addition to food and beverage products, the Italian Pavilions is proud to showcase Italian technologies for use in the foodstuff industry. TURATTI S.R.L., one of the leading suppliers of food processing equipment of the world, also displayed its tropical vegetable and fruit processing machinery.

Mr. Dante Brandi, Consul General of Italy in HCMC, said: “Vietnam FoodExpo is an opportunity for Italian enterprises specializing in food and beverages, processing and packaging to introduce Italian products to the targeted Vietnamese market. The partnership between the two countries will be further strengthened when the EU-Vietnam Free Trade Agreement (EVFTA) is signed, consistent with our willingness to remain an important partner country of Vietnam, especially in areas where economic cooperation can be more and more productive in the food market.”

Mr. Paolo Lemma, Italian Trade Commissioner, said: “In 2017, Italy’s export of food and beverages worldwide amounted to about 36.6 billion euro, with an annual increase of 6.3%. Main countries importing Italy’s food and beverages are Germany (accounting for 17.6%), France (11.4%), the U.S. (10.6%) and the U.K. (8.8%). In Asia, behind Japan and China, ASEAN countries are the major importers of Italian food and beverages with a total value of 304.5 million euro; among ASEAN nations, Vietnam is the third customer of Italy with a share of 16.1%. Over the past five years, Vietnam’s annual increase in importing Italy’s food and beverages has averaged +40.2%, reaching 49.2 million euro in 2017. The main import products are cured ham, wine, biscuits, pasta and olive oil. Considering the taste and demand of consumers, Vietnam is an attractive and potential market for Italian producers and exporters of food and beverages. Moreover, Italy’s food processing technology ensures food quality and safety.”

My Phung